Zoom Update: The video conferencing platform Zoom has introduced a major upgrade to its webinar capabilities, allowing up to 1 million viewers to connect on a single call. This update comes after Zoom recently increased its capacity for high-profile political fundraising events.
New Update Details:
With this new update, users can now connect between 10,000 and 1 million participants at once. Zoom’s Chief Product Officer, Smita Hashim, stated that this update “is revolutionizing how organizations connect with and engage large audiences seamlessly.” The move was made following recent fundraising events for Vice President Kamala Harris’s presidential campaign.
One notable recent event was hosted by Win With Black Women, where over 40,000 people were connected on a single call, raising approximately $1.5 million in just three hours.
Zoom sees this expanded capacity being useful beyond politics. It can be applied in enterprise communication, public sector outreach, and fan engagement in the entertainment industry. The platform’s event services team will ensure that large-scale virtual events are conducted smoothly.
Premium Feature:
It’s important to note that this new capacity comes at a premium. A one-time webinar for 1 million participants costs $100,000, while an event for 10,000 people costs $9,000. This new update is likely to be well-received by those looking to reach a large audience quickly and efficiently.
